4Hoogenkamp is an interdisciplinary author who balances the world between food proteins, social interactions, environment, as well as the marketing dynamics of emerging food choices for the various consumer segments of the global population, including both affluent societies and developing countries. "Global Transition" provides valuable insights into the complexity of the various plant protein and animal protein groups needed to secure food security, while safeguarding nutritional optimization. This book offers ingredient suppliers, R&D Teams, food companies and capital venture companies vital in-depth current and future trends that will help enhance competitive intelligence.