"For Roblox, socialization and player-created content is the core of the platform, arguably more so than in traditional games, so trust has had to be central from the start, says Laura Higgins, the company's director of community safety and digital civility.

'Safety has always been our number-one priority, ' Higgins said. 'We're a platform that was built around young people, and so those values, for us, that's table stakes. My role has been to focus on creating healthy communities, positive experiences, and educating the community to then go and be good citizens elsewhere online.'

The intent is to teach life skills around kindness and empathy and teamwork, as well as conflict resolution, she added.