It only takes a little to BE BIG

Clifford wants to play baseball with the kids, so he tries to find a bat his size: a tree, a utility pole, a pipe . . . nothing works, but in the end, the kids find a way to include Clifford in their fun

The BE BIG campaign invites everyone, big and small, to take action and raise awareness for how CLIFFORD'S BIG IDEAS can make the world a better place.

Clifford's Big Ideas are:

Be a Good Friend * Share * Be Kind * Help Others * Be Truthful * Have Respect * Be Responsible * Play Fair * Work Together * Believe in Yourself